HEIF is the new photo format that Apple is using to replace JPEG. And it probably will replace JPEGs, because the iPhone is the most popular, most-used camera in the world, and as of iOS 11, most ...

JPEG is a highly compatible image format, but it's also bad for efficiency. It's better to go with smaller file sizes now and convert later.

Your iPhone, iPad, and Mac natively support a variety of image formats. With JPEG, HEIF, and ProRAW being the most common, here's what they mean and how to pick between them. The camera on iPhone and ...

To store more photos and videos on a mobile device, you can either buy more storage or increase image compression. Apple has enabled both paths. It expanded maximum storage so that a 256 GB iPhone isn ...