MINNEAPOLIS (WCCO) --Earlier this year, General Mills announced it is dropping artificial colors and flavors from more of its cereals, including Trix. To go along with its real ingredients, the ...

Few breakfast cereals evoke the same level of nostalgia and whimsy as Trix. This ever-changing, multicolored staple of childhood mornings boasts a fascinating history intertwined with the advancement ...

Have you ever sat down for breakfast and enjoyed a big bow of Trix? Oh, sure, they’re for kids, but surely you were a kid once. And if you were, then you may enjoy reading this piece which reveals the ...

Joe Harris, a commercial illustrator who envisioned and drew enduring cartoon characters like Underdog and the Trix cereal rabbit in the 1950s and ’60s, died March 26 at his home in Stamford, Conn. He ...