Many golfers struggle to compress their iron shots because the low point of their swing occurs behind the golf ball. For solid iron contact, the club must strike the ball first and then the ground, ...

Bridgestone and U.S. Kids Golf have teamed up to launch the new Boom It Junior golf ball, specifically optimized for young golfers. The post Bridgestone, U.S. Kids Golf release new golf ball designed ...

In this briefing, Alex Fortey audits the physics of the wedge strike. We are moving away from "handsy" instructional noise ...

Sam De'Ath puts the Srixon Q-Star Ultispeed Trackline golf ball through its paces to analyse its performance and was surprised by the results ...

Looking to learn what you need to know about the latest new products from Bridgestone? These handy thumbnails will keep you up to date on the company's new releases across all ball catetgories.

New Spin Skin+, Biomass urethane and Trackline alignment headline Srixon’s updated Q-Star family, built for moderate swing ...

In this edition of Play Smart, GOLF Top 100 Teacher Jeff Smith explains an easy trick that will help produce more forward shaft lean. The post Want more crisp iron shots? Try this forward shaft lean ...

Want to shoot lower scores? A top teacher says these are the three shots tour pros never hit-and what you should hit instead.

Here's a fact: If your golf swing doesn't start right, there's a high probability that your result will be poor. Unfortunately, most amateur and beginner golfers ignore this simple rule, and focus on ...

Bryson DeChambeau is at the forefront of advancing golf technology. As many players, including Tiger Woods and Rory McIlroy, ...

Offering a fresh way to see the game, SRIXON® introduces the all-new Q-STAR ULTISPEED with TRACKLINE, delivering golfers a blend of visual ...

Bridgestone partners with US Kids Golf to create a low-compression ball designed specifically for developing players. The ...